Nestle Chokella

Working 9-5; what a way to make a living. Occasionally my mind wonders elsewhere, usually to the heady days of summer when there were no time constrictions placed upon my daily habits and my most important query was whether or not Dolly sung live. At 7am, when faced with another day in my glamourous Parisian life of making PowerPoint Presentations about the major competition in the packaging world, sometimes it’s only the prospect of trying a new cereal that can really motivate me to embark upon another day.

Dare I say it, but In France, cereal has one major competitor each morning, Nutella. Therefore when I found Chokella, a chocolate-hazelnut flavoured cereal, you can imagine my delight. A cereal combing my two favourite breakfast foods; it would be insane to not try this. Chokella has the distinctive hazelnut smell of Nutella, but unfortunately smells a lot more flavoursome than it tastes so I was a little disappointed when my first spoonful didn’t quite meet my expectations, it isn’t an unpleasant flavour, it could just benefit from being a little more powerful. On a more positive note, the cereal per-se is in the shape of mini toasts, a novelty that is still exciting, even at the age of 20. However, unlike toast, it keeps it’s crunch upon impact with milk, and takes a good 15 minutes to go soggy. And for those of you who don’t like cereal flavoured milk, this is the cereal for you. Despite my own previous beliefs, the milk retains its milk flavour once you have finished the cereal. Chokella is closest you will ever get to a cereal version of Nutella on toast, but is it the perfect breakfast cereal? That’s hard to say.

Here are my ratings for Chokella:


Crunch Factor: 4.5/5


Flavour: 3/5


Aesthetics: 4.5/5


Filling: 3.5/5


Overall Rating: 3.8/5