Valentine's day is fast approaching and instead of heading out for a wonderfully romantic meal with my other half, this year I have turned to another love of mine, the love of cereal. It would only be fitting that on the most romantic day of the year, I chose one of my all time favourite cereals, Coco Pops, but this week I have decided to try something new. Yes, I have already tried and reviewed Kellogg's Coco Pops, gaining an overall score of 4/5, but I thought how would they compare to Morrison's own brand version or the chocolatey cereal, Choco Crackles?
The packaging of both cereals is very similar, each opting for a yellow background with brown writing accompanied by some sort of cereal critter. Kellogg's have stuck with the well known Coco the Monkey, gracing the boxes of Coco Pops since 1963, whereas Morrison's have created a 'Pac-Man-esque' Choco Crackle Monster. Nonetheless, when placed next to one another on the shelf, you could very easily reach for one and not the other by mistake. But how does the actual cereal compare? Choco Crackles are a lot crispier than Coco Pops. This is perhaps not so great initially, but it does mean that the cereal stays crunchier for longer. However, the actual flavour of the cereal contrasts dramatically. Coco Pops have a much more chocolatey and more enjoyable flavour. On a positive note, both cereals leave the milk tasting chocolatey at the end. For just an extra 70p, I, personally would always go for Kellogg's Coco Pops in the morning, however, if towards the end of the semester when my student loan is suffering from numerous tickets bought for fashion shows and balls, I would be perfectly happy eating Morrison's Choco Crackles as a substitute.
Here are my ratings for each cereal:
Kellogg's Coco Pops Morrison's Choco Crackles
Crunch Factor: 4/5 Crunch Factor: 4.5/5
Flavour: 4.5/5 Flavour: 3/5
Aesthetics: 3.5/5 Aesthetics: 2.5/5
Filling: 3.5/5 Filling: 3.5/5
Overall Rating: 4/5 Overall Rating: 3.5/5
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