One thing I am fed up of hearing is the overused, tired and clichéd expression, New Year, New You. Permanent change is not a simple process whereby you suddenly wake up and are a whole new person. These things take determination, patience and perseverance; three considerations Nestlé most certainly did not observe in the creation of their New cereal, Cinnamon Oat Crisp.
With the end of the festive period approaching, and the whirlwind that was 2016, I had a sudden desire for something new in my life, and believed Cheerios Cinnamon Oat Crisp would satiate this hunger. The base for this cereal is a cinnamon flavoured oat flake, topped with processed oats and some form of honey drizzle. If this wasn't enough, these flakes are muddled up with the classic Cheerio. This, contrary to Nestlé's claims, is not a new cereal. This is a lazy attempt at innovation, a merging of two previously existing cereals. What's more, Nestle's melange does not work. The textures of the flake and the cheerio are polar opposites, and in this case, opposites do not complement one another. I'm certain any discerning 10 year old would be able to devise a more successful cereal collaboration compared to this atrocity. This cereal takes about 30 seconds to go soggy upon contact with the milk, not my understanding of an 'oat crisp'. As for the flavour, cinnamon and oats is hardly groundbreaking. Yes, it's a time-old classic, but this cereal was advertised as new, and I am failing to see where Cheerios Cinnamon Oat Crisp offers me anything I haven't tried before. Hopefully next time I try something new it will have been more carefully conceived, so I do not run the risk of being thoroughly disappointed every morning I stare longingly at my breakfast bowl.
Here are my ratings for Cheerios Cinnamon Oat Crisp:
Crunch Factor: 1/5
Flavour: 2.5/5
Aesthetics: 2/5
Filling: 3/5
Overall Rating: 2.1/5
